Detroit, MI (PRWEB) April 11, 2008 — A residential and retail development founded by Anthony Soave of Soave Enterprises, has proven that high tech and green spaces can be beautifully intertwined. Brambleton, the nation’s first Verizon-enhanced fiber optic neighborhood, recently received a Merit Award from PLANET (Professional Landcare Network) for its comprehensive landscape design and management features. Brambleton is located in southeastern Loudon, Virginia.

“From its conception, Brambleton was envisioned as a community with exceptional natural features, just as we planned for the latest technology to be included in its infrastructure,” explains the development’s Director of Marketing Kim Adams. “We are delighted to be recognized, along with our landscaping partner, Heritage Landscape Services (HLS), for ongoing efforts to bring environmental beauty to our community.”

A Soave Enterprises development, Brambleton’s common areas, pools and on-site offices incorporate creative plantings and stone recovered during construction. Thousands of square feet of planting beds and trees support tranquil, winding pathways. “Not only are we home to more than 2,000 families, Brambeton’s water features are home to scores of ducks, geese, herons and other aquatic wildlife,” notes Adams.

HLS, based in Chantilly, Virginia, received the official recognition for the award at a Green Industry Conference in Louisville, Kentucky. As noted in its application, HLS stated that “Breaking the mold of traditional planned communities, Brambleton has established itself as an innovative leader in luxury suburban living.”

PLANET, the Professional Landcare Network, is an international association serving more than 4,000 lawn care professionals, landscape management contractors, design/build/installation professionals, and interior plantscapers. The Environmental Improvement Awards Program reflects PLANET’s commitment to creating and preserving the beauty of our landscape.

Anthony Soave’s vision for Brambleton was to build a community of tight knit neighbors and shopping close to home. Mr. Soave’s philosophies on getting the most out of life helped recently boost Soave Enterprises to number 251 on Forbes’ largest privately held companies’ list.

Soave Enterprises is a diversified management and investment company founded by Detroit businessman Anthony L. Soave that provides strategic planning, financial and other management resources to its affiliated business ventures in the real estate, automotive retailing, beer distribution, scrap metal, industrial services and transportation industries, among others. For more information, please visit Soave.

CONTACT: Kim Adams, Director of Marketing, 42395 Ryan Rd., Suite 301, Brambleton, VA 20148, Phone: 703-722-2860

Albuquerque, NM (PRWEB) March 19, 2008 — American Clay Enterprises, LLC, manufacturers of award-winning American Clay Earth Plasters, has created Enjarre (pronounced n-har-ray), a single-coat plaster directed at the commercial and multi-unit residential markets, launching April 1st. Sprayed on, Enjarre contains zero VOCs, is a hard, durable, mold-resistant, non-toxic, reimulsifiable plaster finish – with no inherent waste on-site – that comes pre-tinted, with eight colors initially available. The plaster can be applied to multiple substrates, cover CMU blocks in one pass, and typically lasts for the life of the walls. And at less than $.30 per square foot to contractors, with color and binder inclusive, Enjarre gives builders a product that helps provide top indoor air quality and beauty–and can contribute toward up to seven LEED points (five in most areas)–at a very competitive price.

American Clay Enterprises’ mission is to bring universal awareness to the value of environmentally conscious products for indoor spaces. With the drywall market the most dominant in commercial construction, the company has made this market its primary target with Enjarre and therefore, considered carefully the varying regional building habits/costs during their R&D phase to ensure their ability to compete. Typical wall finishes range from (a) gypsum plus paint on drywall with an average cost (product + labor) of $1.75/sq. ft. to (b) texture plus paint, average $.85/sq. ft., or (c) smooth wall plus paint, average $1.26/sq. ft. Enjarre, with labor, is estimated at $.85-1.20/square foot.

“The challenge with our premium products has been to compete with low installation costs for typical commercial finishes like ‘texture & paint’,” states Croft Elsaesser, American Clay CEO and co-Founder. “With Enjarre, we can provide the benefits of American Clay to production and commercial installations while providing the developers and builders with a competitive edge.”

Labor for Enjarre application is minimal, thus a cost savings. Created to be sprayed on with statur tube driven texture machine, eight hours of labor equates to 2000 sq. ft. of completed wall space. The plaster can, however, also be hand-troweled, in order to gain more from the product’s textural qualities. The plaster can be built to 3/8″ thickness, if desired, and the end result is a matte finish, which is more reflective of today’s desire for a more modern, natural and simple backdrop for residential and many commercial projects. Packaged in 80-pound recyclable sacks also reduces cost (less waste).

As with the award-winning earth plasters, Enjarre resists mold (without toxic fungicides), contains zero VOCs, is non-toxic, biodegradable, fade-resistant, non-flammable, easy to maintain, has high consistency, repels dust, and the manufacturing process uses low inherent energy. Enjarre is a blend of post-industrial aggregates, clays, and pigments. Clients can request the product be mixed with American Clay’s most chemically-green binder, Mud Glueâ„¢. As an alternative, clients can use a PVA-based Enjarre AddMix binder that maintains the zero-VOC, non-toxic, biodegradable properties while providing workability similar to modern products, and at slightly lower cost than the Mud Glueâ„¢. These options make Enjarre the most sustainable product in this field. As a green-committed company, they are continually using R&D to move toward using sustainable versions of current polymer technology.

About Amercian Clay Enterprises, LLC:
American Clay produces award-winning, all-natural interior wall finishing products. Their Earth Plasters and the new commercial Enjarre single coat plaster are a unique combination of clays, aggregates and natural pigments that offer builders and consumers a natural and elegant option. There is no off-gassing nor inherent waste on-site. Moreover, the plasters contain zero VOCs, are non-flammable, are mold resisting (without toxic fungicides), absorb odors, provide temperature and humidity buffering, repair/clean easily and come in recyclable packaging. American Clay is uniquely manufactured in and made of materials found in the U.S. American Clay Enterprises, Inc., is based in Albuquerque, NM, and its products are patent pending. The product and various workshops are available through their New Mexico office or through one of the growing number of retailers and distributors across the U.S. The website, www.americanclay.com, offers information on additional products, ordering, technical specifications, product application and additional resources and links.

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